Girl on Pinterest at Computer

Pinterest

Top Pinterest Marketing Strategy Mistakes

Using Pinterest as part of your small business marketing strategy can be hugely beneficial (without taking up a ton of your time). That said, there are quite a few mistakes I see entrepreneurs consistently making that make me cringe. And not out of a place of judgement, but rather a “been there, done that, don’t […]

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Photography

How to Prepare for a Brand Photoshoot

Business

10 Best Books for Female Entrepreneurs

Social Media

3 Steps to Better IG Captions

Pinterest

Why You NEED to Use Pinterest for Your Biz

Business

By now, you’ve probably realized this whole entrepreneurship thing can be a little lonely at times. The freedom to do what you love is amazing, but maybe you’re starting to feel a bit in over your head with everything else. Maybe you feel like you’re flying by the seat of your pants. And in the […]

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google-my-business-benefits

Business

Google My Business 101

Maybe you’re sick of pouring your blood, sweat, and tears into social posts every week. Or maybe you’re just hoping to harness the power of SEO so you can work smarter, not harder. Either way, you’re here because you’ve heard about Google My Business and you want to know what all the buzz is about, […]

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Pinterest Boosts Google Rankings

Pinterest

How Pinterest Helps SEO

Pinterest is my jam, so I’m excited to dive into this topic for you, but you might be wondering… What is Pinterest SEO? Does Pinterest help with SEO? Is Pinterest good for SEO? Wait, what is SEO again? Pump the brakes, sister. I’m going to walk you through all of those questions (and how Pinterest […]

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how to get traffic for photography website - Cassie Schmidt

Business

How to Get Traffic to Your Photography Website

Few things are more disappointing than pouring your heart into something no one sees. My first website was a wedding, wine, and business blog… I clearly hadn’t nailed down my niche yet – don’t judge me! For the first few months, I had precisely two readers: my mom & my aunt. Unlike my blog, your […]

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Blogging for Business Keyboard & Planner - Cassie Schmidt

Business

Blogging for Your Creative Business

Contrary to popular belief, blogging isn’t dead. Anyone who knows SEO knows how valuable blogging for your business can be! Personally, I love writing, but I don’t enjoy wasting time, so I need my content to be purposeful. If you’re a new kid on the blogging block or your current posts aren’t gaining you any […]

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Google Analytics for Your Creative Business - Cassie Schmidt

Business

Why You NEED Google Analytics for Your Creative Business

A strategy without data is just guessing. Guessing leads to a lot of trial and error. A lot of trial and error leads to wasted time. And correct me if I’m wrong, but extra time to waste isn’t something you have just sitting around. (Insert brief pause so you can correct me if I am […]

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How to Avoid Burnout as an Entrepreneur - Cassie Schmidt

Business

How to Avoid Burnout as a Creative Entrepreneur

We all know how it feels… exhausting, overwhelming, and void of motivation. It’s not a fun place to be, but there are ways we can avoid it.

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Health & Wellness

5 Clean Living Swaps for a Healthier Life

Before we dive in and you think I’m some sort of clean-living unicorn, you should know who I used to be. I was the girl who drank Pepsi through straws made from Twizzlers. I’m not delivering this list of clean living swaps from my high-horse. Instead, I just want to share some easy ways to […]

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Woman Studying the Bible

Faith

How to Read the Bible in a Year

Want to read through the Bible in a year, but feel completely overwhelmed at where to even start? Or maybe, if you’re like me, you’ve set this goal before and fell short? First off, congrats on even wanting to accomplish this. Seeking a deeper relationship with God is a huge deal and you should be […]

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Creating a Content Marketing Plan

Business

Social Media Marketing for Small Business Owners

Hey, CEO! (Who are we kidding – you’re probably also the head of marketing, sales, customer service, and every other branch of your business.) Such is small business life, am I right? I get it. I’m a one woman show around here too, unless you count HoneyBook as an employee. Long story short, I know […]

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I hate a full inbox as much as the next gal (probably more, actually), so you should know... I only send one email each month full of tips, tricks, and my latest resources to help you grow your biz through action. Want in?