You can't grow a business you love around a lifestyle you hate.
There will always be another business to run, more money to make, & goals to pursue.
But when it comes to life? We get one. Time with loved ones? We can't get it back. Our health? It's everything.
This is why you started your business... remember? To do what you love for clients you care about while also enjoying the freedom & flexibility that comes with being your own boss!
The issue? You've been measuring your success with someone else's ruler & lost sight of what truly matters.
It's no wonder you're starting to feel so damn burnt out
Long story short? I started my first (photography) business at 16, went off to college to get my BBA in Entrepreneurship, ran a multi six-figure house painting biz, became a workaholic, coached other entrepreneurs, moved to GA to be with my now husband, got our sweet pup, had a quarter life crisis, found my way home (literally), & within two weeks of one another (with no backup plan), we quit our transition jobs to start our current businesses. *Pops champagne, mixes in struggles, & throws confetti.*
My gift is helping creatives grow their business strategically via marketing, sales, & systems so they can spend more time with the people they love.
After almost losing my mom (aka my best friend) to a sudden illness in 2015 & having my own emergency surgery to remove a softball-sized mass from my liver in 2019 (thanks, birth control), I realized that none of us are guaranteed tomorrow... a thought that left me both terrified and inspired.
Now, I'm on a mission to use my experience, analytical mind, & servant's heart to help women build the creative businesses they originally envisioned. You know - the business you started before everyone could tell you their "right way" to run it. I want to help you grow that business - full of freedom, time for family, & serving your clients with a high-end, luxury experience.
I BELIEVE IN:
Collaboration, working smart, being present, getting 9 hours of sleep, finding what makes you unique, & standing firm in it.
I'm NOT ABOUT:
Short captions, negativity, small talk, or slimy textures (that'll be a no from me, sushi)!
YOU CAN FIND ME:
Researching health hacks, planning my next trip, or cuddled up with my husband & pup.
daily rituals:
Reading my Bible, walking Tucker, sipping chai or London fogs, & encouraging others.
Currently
watching:
New Girl... again!
DRINKING:
Harmless coconut water
READING:
Deep Nutrition
CRAVING:
watermelon with salt
listening:
to folksy worship music
Who's that girl? It's Cass.
Whether it's researching nutrient dense foods, cycle syncing, buying a new air or water purifier, or visiting my chiro - I'm on a mission to better support my body!
my happy place!
Sunshine. Palm trees. Ocean waves. Bring them all together and you have...
Traveling with my handsome partner in crime (and trying all the wines of the world).
Who's that girl? It's Cass.
My husband & I run a 7-figure business in which I focus on SEO, systems, & sales strategies, but what lights me up is when creatives send me their wins after taking my Systems That Sell course.
my best boy
My employee of the month for the past eight years, Mr. Tucker!
Quality time with my family. After almost losing my mom a few years ago, it's not something I take for granted.
This That
or
Where I stand on the super important stuff... Agree / disagree?
tea
BEACH
fall
makeup
fruit
wine
instagram
coffee
mountains
summer
skincare
Candy
mocktails
reality
what my students are saying:
"Business aside, Cassie took a weight off my shoulders in a way that I could have never imagined. I have never felt more on top of my business, while also navigating our busiest season in 7 years!"
Did we just become best friends?
If you love Jesus, time with family, living a crunchy-ish lifestyle, & traveling internationally, you're in good company. Pull up a comfy seat and stay awhile...
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